Lincoln once said, “the best way to predict the future is to create it.” By building construction products that make rooftop support structures more resilient, Green Link Engineering is doing its part to create a more sustainable future.
In 2022, we partnered with them to tell their story. Green Link’s audience is primarily made up of construction contractors who are looking for a greater level of informational detail, so we aimed for a longer form video introduction than what could be conveyed in a short 30-second or 60-second spot.
In the video, Green Link’s Founder Phil Georgeau and its President Dan Olinger lay out their case for how existing methods for supporting rooftop structures fail, why rooftop structures need to be made more reliable, and how their rigorously-tested products will allow those structures to endure through increasingly severe weather conditions over time.
- Scriptwriter: Jordan Keller
- Producer: Margo Siwak
- DP: Ben Nissen + Joe Siwak
- 3D: Joe Siwak
- Editor: Ben Nissen
