“Science is a way of thinking much more than it is a body of knowledge.” — Carl Sagan
The University of Chicago holds an annual Giving Day to raise funding support from its community of alumni, faculty, students, and beyond. In 2022, we began working with them to produce their flagship Giving Day promotional videos. For this first video, the objective was to feature real students speaking to their experiences at the university, the value they see in it, and the future they want to help build through it.
We drafted a series of fairly open-ended prompts to guide each subject, while also giving them the space to take their thoughts in different directions—which provided us some unexpected, but welcome soundbites.
The result is an invitation to support a culture that cherishes rigorous intellectualism, and the people who exemplify that.
- DP + Editor: Ben Nissen
- Camera Operator: Joe Siwak
- Producer + Motion Designer: Margo Siwak
